World Cup Ski Racing to be broadcast in Central, South America
South and Central American audience to receive television broadcast of Xfinity Birds of Prey Audi FIS Ski World Cup for the first time
Beaver Creek, Colo., Nov 30, 2018 — The race is on at the legendary Xfinity Birds of Prey Audi FIS Ski World Cup event, this time to a whole new audience.
For the first time ever, the Xfinity Birds of Prey ski races will be broadcast live in a South and Central American market, helping bring the excitement and action of ski racing to an audience that is well-known for travelling north to ski, snowboard, and take part in the mountain lifestyle.
Broadcast partner Claro Sports will air a live broadcast in the following markets:
- El Salvador
- Dominican Republic
- Puerto Rico
- Costa Rica
“Latin America is one of the key markets for Vail and Beaver Creek resorts, and we are pleased to showcase the greatest alpine ski racers in the world to our ski fans in these countries,” said Mike Imhof, President of the Vail Valley Foundation, which organizes the event each year.
Known as one of the top two most difficult downhill races on the circuit (after only the famed Hahnenkamm) the Xfinity Birds of Prey race features the world’s top male racers from around the world racing on the renowned slopes of Beaver Creek, Colorado.
Infront Sports, the international rights-holder for the Audi FIS Ski World Cup, was instrumental in helping to expand the broadcast media reach of the Beaver Creek races to this important new audience.
“Infront Sports has been a wonderful, long standing partner to U.S. Ski and Snowboard and the Vail Valley Foundation and we thank Infront for establishing a live broadcast partner for Bird of Prey in these important markets,” said Tiger Shaw, President and CEO of U.S. Ski and Snowboard.
The races schedule is as follows:
All times Mountain Standard (MST)
Downhill Friday, Nov. 30 Race Start Time 10:45 a.m.
Super G Saturday, Dec. 1 Race Start Time 11 a.m.
Giant slalom Sunday, Dec. 2 Race Start Time 9:45 a.m. First Run, 12:45 p.m. Second Run
About the Xfinity Birds of Prey Audi FIS Ski World Cup
Ranked as the number one overall stop by the athletes and coaches who participate, the Beaver Creek Xfinity Birds of Prey Audi FIS Ski World Cup has become legendary in the ski world.
Beaver Creek Mountain is home to the formidable Birds of Prey racecourse, challenging an international roster of top athletes for one week of racing featuring Men’s Alpine super G, downhill and giant slalom competitions. The event is organized by the non-profit Vail Valley Foundation, in close partnership with the FIS, United States Ski and Snowboard, Vail Resorts, the Beaver Creek Resort Company, Beaver Creek ski resort, Xfinity, and TIAA Bank.
Learn more at www.bcworldcup.com.
About the Vail Valley Foundation
The Vail Valley Foundation is a 501c3 Colorado non-profit with a mission to enhance the quality of life in the Vail Valley through arts, athletics and education. The organization’s work in education is through YouthPower365, which operates as its own 501c3 with a mission to provide year-round extended learning opportunities that empower and educate the youth and families of Eagle County from cradle-to-career readiness. The Vail Valley Foundation also provides the Vail Valley with several of its most treasured annual events, such as the GoPro Mountain Games, the Xfinity Birds of Prey FIS Alpine World Cup races, the Colorado Classic pro women’s and men’s cycling race, the Vail Dance Festival, Hot Summer Nights and ShowDown Town free concert series, and the Whistle Pig Vail concert series. The Vail Valley Foundation also manages and operates the Vilar Performing Arts Center in Beaver Creek Village and the Gerald R. Ford Amphitheater in Vail, providing more than 100 Broadway, dance, classical, rock, pop, jazz and family events per year.
Vail Valley Foundation activities and events are made possible by cornerstone partners: the Town of Vail, Vail Resorts, GMC, and TIAA Bank. Visit www.vvf.org to learn more.
To learn more about the Vail Valley Foundation activities and events visit www.vvf.org
About U.S. Ski & Snowboard
U.S. Ski & Snowboard is the Olympic sports organization based in Park City, UT providing leadership and direction for elite athletes competing at the highest level worldwide and for tens of thousands of young skiers and snowboarders in the USA, encouraging and supporting all its athletes in achieving excellence wherever they train and compete. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success and the value of team. One of the oldest and most established sports organizations worldwide, directly tracing its roots back to 1905, U.S. Ski & Snowboard receives no direct government support, operating solely through private donations from individuals, corporations and foundations to fund athletic programs that directly assist athletes in reaching their dreams.